Global Perspective.
Local Precision.
A strategic marketing partner helping brands grow through culturally fluent, insight-led strategy.
Built to Build Brands
Creative Shore was founded by Jackie Trainor, a marketing strategist and creative leader with over 30 years of experience across the U.S., Mexico, and now Ireland.
After decades of growing global and regional brands, Jackie relocated to Dublin to offer senior-led, strategic marketing with a multicultural edge.
Creative Shore is built for businesses that want more than clicks — brands that want to connect, build trust, and grow.
How we work
Agile by Design
A lean, senior team across Ireland, the U.S., and Mexico — built to flex around your needs without the overhead of a traditional agency.
Tailored to You
We plug into your world: leading strategy, supporting your in-house team, or managing the full rollout — whatever fits best.
Built to Deliver
From launch to scale, we bring focus, flexibility, and clear results — with no wasted time, layers, or fluff.
Why Work With Us
Experience Across Borders
30+ years across three continents.
We help brands grow internationally and land locally.
Senior-Level Strategy
Led by experienced professionals.
Sharper thinking, faster decisions, and accountability at every step.
Cultural Fluency
Deep understanding of diverse markets.
We connect across borders, languages, and mindsets.
Meet
Jackie Trainor,
the Mind Behind Creative Shore
"In marketing, platforms change. Algorithms evolve. But human nature? That stays the same.
The real challenge is keeping up with change without losing what makes marketing work: the ability to connect. To persuade. To move people.
That starts with empathy — stepping into the customer’s shoes. Because effective storytelling isn’t about us. It’s about them.
Early in my career, I had the privilege of being mentored by David Ogilvy. He taught me that clarity matters. Relevance matters. And if it doesn’t sell, it isn’t creative.
Those principles still guide everything I do."
Our Services
From Strategy to Execution
Strategy & Creative
We help define your brand and sharpen your message with smart, insight-driven thinking.
Whether launching a product, entering a new market, or repositioning your business, we align strategy with opportunity.
Includes custom go-to-market planning for Mexico — from segmentation and value proposition to channel strategy and market rollout.
Assets & Activation
From pitch decks to digital campaigns, product explainers to packaging — we create assets tailored to how your audience buys.
Our offshore creative support delivers quality at speed and scale.
We also support launch efforts with PR, earned media, and channel-ready sales tools that open doors and drive engagement.
Market Execution
We help you localise your brand, offering, and messaging to resonate culturally — whether you’re B2B, B2C, or both.
We provide regulatory guidance, including packaging, trademarks, and industry-specific compliance.
Our network connects you with trusted distributors, partners, and decision-makers, and gives you on-the-ground presence through Creative Shore.